Teaching

Whether shop systems, e-commerce architectures or operations: the digital commerce landscape changes rapidly. In my lectures and seminars I show how current technologies and business models work in practice and where the pitfalls lie. I draw on experience from my work at Shopify, commercetools and as a freelance consultant – experience that often doesn't get enough coverage in textbooks.

Students benefit from understanding how decisions are made in companies – for example when selecting software or implementing e-commerce projects. I try to bring this perspective into the classroom.