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Press photo
Credit: Photo: Claudia Fahlbusch
Name and title
Dr. Roman Zenner, Co-Founder Agentic Punks
Short form for name tags and programmes: Co-Founder, Agentic Punks. Ex-commercetools. Ex-Shopify.
Topics
Agentic AI in business, agentic commerce, e-commerce architecture and platform strategy, data sovereignty in AI projects.
Short bio (approx. 50 words)
Dr. Roman Zenner is co-founder of Agentic Punks and brings agentic AI into businesses. He has worked in e-commerce since 2001, including at commercetools and Shopify. He has published four books with O'Reilly, has written the ShopTechBlog since 2006 and teaches at universities in Germany and Switzerland.
Bio (approx. 150 words)
Dr. Roman Zenner is co-founder of Agentic Punks GmbH in Mannheim, Germany. The company advises and trains businesses on agentic AI and builds AI agents that run in production, with EU hosting and a focus on data sovereignty.
Zenner has worked with e-commerce technologies since 2001. As Industry Analyst at commercetools from 2015 to 2019, he helped shape the European market for headless and MACH architectures. At Shopify, from 2020 to 2026, he supported agencies and system integrators in DACH, the UK and Scandinavia in technical partner management. Under the commerceCoach brand he advises retailers on platform strategy, Shopify and agentic commerce.
Zenner has published four books with O'Reilly, has written the ShopTechBlog since 2006 and speaks at conferences such as dmexco. He teaches at FHNW, Lucerne University of Applied Sciences and in Augsburg. He holds a doctorate in English studies from RWTH Aachen University.
Contact
Interview and speaking requests to roman@romanzenner.com.